What U.S. app makers says about Ovi Store
At a recent event for developers in San Francisco, Nokia attempted to improve its image in the USA not by targetting users, but by targetting developers: Nokia approached Andy Sheldon, founder and chief executive of San Francisco-based Fizwoz, at a Silicon Valley event in December, after he had showed off his Fizwoz application, a mobile auction application that connects cameraphone users to photo editors who could potentially buy their images. [...] By January, Fizwoz was available to download for users of Nokia’s N900 mobile computer. Mr. Sheldon says, by comparison it took the company three months from development to certification to get their application up on the Apple App Store. As developers are key to a platform's success (lots of developers results in lots of apps, which results in lots of users, which results in an increase in the number of developers, which results in lots of apps, rinse, repeat), it's a sensible strategy in your editor's opinion.