Nokia switches device naming scheme once again

Nokia are clarifying their naming strategy, to avoid the artificial separation of features between E-series (for "professional" use) and N-series (for "multimedia" use): The launch of the Nokia 500 today marked a new departure for us. Not just because it’s our newest Symbian smartphone, but because of what we called it. Just numbers, no letters. [...] The first number is the relative price/feature point. So a Nokia 900* would be top dog and a Nokia 100* is the most accessible option. The second two numbers gives each device a unique identifier within that point. So we can release 99 phones at the 500 point before we have to recycle any names, for example. Of course, another way of looking at this is that this is going to further damage the N9's prospects. It will, when it launches, be labelled as an "old" device by salespeople explaining the difference between an N9 and a Nokia 901. It'll also be interesting to see what the Nokia 770 looks like when it gets released!